A bespoke collection of one and two bedroom apartments, presenting the best of contemporary living on Bristol’s historic Harbourside, for which the supporting marketing needed to create a sense of place in the minds of prospective purchasers. Situated on Spike Island, Bristol, the key aspect of this development is its highly desirable, much sought after …
A bespoke collection of one and two bedroom apartments, presenting the best of contemporary living on Bristol’s historic Harbourside, for which the supporting marketing needed to create a sense of place in the minds of prospective purchasers.
Situated on Spike Island, Bristol, the key aspect of this development is its highly desirable, much sought after location. Placemaking was absolutely central to the development of the materials, conveying to prospective buyers the sense that owning a Stonemason Yard apartment would make the entire Harbourside their home.
The development’s sharp architectural design was reflected and enhanced through the aesthetics of the branding, sales brochure and website look and feel, in order to resonate with the target demographics.
Working in partnership with the sales team and developer, and with a complete understanding of the scheme and the target audiences, resulted in a complete marketing package that blended a city centre lifestyle with the oasis-like nature of the development. This has driven enquiries for this exclusive opportunity.
“Oakfield’s ability to lead the placemaking, creative and sales- support strategy make them an ideal partner for us at Savills, Bristol”
Vicky Dudbridge, Savills Bristol